Shown in this video is the wearing of cotton saree in Velankanni style. This style of saree wearing is popular among the people living in and around the pilgrim centres at Velankanni. Velankanni, situated in the state of Tamilnadu in India is a famous pilgrim centre especially for Christians.
This style of saree wearing is noted for its double purpose. Though most of the women living in and around Velankanni are self-employed, they have to carry their baby with them. So the sari wearing style has been generated in a way that the pallu of the sari is strong enough to hold the baby while they are engaged in work.